October 192019

The Making Of A Responsive Website

There has been a dramatic shift in the digital world ever since laptops have succeeded over desktops, followed by the drastic rise of hi-tech smartphones. It has to be accepted that smartphones have started to overpower our lives like never before. Whether you want to surf data, perform productive tasks like banking, search for any entity, look out for admission in a college or university, or book tickets online, you always land yourself up in individual websites because these sites provide you with a wholesome amount of data and information related to the cause.

The Rise Of Mobile-friendly Website

With Google significantly advocating the need to develop mobile-friendly websites, designers around the world have revolutionized the complete concept of website design by imparting their focus onto developing mobile-first, design adaptive, and easy-to-use websites with responsive features.

Before we take you uphill, you need to pull up your socks with the following facts:
  • 80% of internet users own a smartphone
  • 48% of consumers start a mobile search with the help of a search engine but 33% directly visit their preferred site
  • On average, users spend 69% of their media time on smartphones
  • 33% of web users start the mobile search with a branded website, only 26% with a mobile app
Design Parameters Of A Mobile-friendly Website
1. Mobile-friendly Design
- Primarily a flexible and smaller version of a regular website, a winning mobile website design serves to the micro and macro needs of an end-user, ranging from zooming in and out, smoother scrolling experience with accurate display and site functions.

2. Adaptive Design - Also known as a progressive enhancement of websites, adaptive design directs the site to identify the estate space available, followed by the most suitable selection of layout sizes appropriate for the device screen.

3. Image Optimization - Optimized images are instrumental in the fast loading of sites, improved SEO rankings, and ever relishing user experience. Optimized images pave the way for increased conversions while influencing user engagements.

Primary Guiding Principles In Designing Mobile Friendly Websites

1. Include The Viewport Meta Tag - Viewport Meta Tag helps you manage how your website shows on mobile screens. While users open up your site on their mobile, they will find it awkward to scroll sideways to read sentences word-by-word. Viewport Meta Tag directs the browser to fix the width of the page to the screen size of any mobile device that the customer is using.

2. Turn Off Autocorrect In Filling Forms - Make form fill-ups process faster and convenient for users, while they fill-in data including name, address, contact details, by turning off the auto-correct feature. The auto-correct option slows down the process, and visitors might opt-out from filling the necessary details.

3. Large-sized Buttons And Fonts - Sizeable buttons help your fingers in clicking and finishing the task in the first go, while smaller sized buttons make the user experience unsatisfactory. Fonts of size 14 px or a standard size will ease the legibility and readability of end-users.